Partnership marketing involves collaborating with other businesses, organizations, or influencers to achieve mutual marketing goals. These partnerships allow companies to leverage each other’s strengths, resources, and customer bases to create win-win situations. Examples of partnership marketing include co-branded products, joint promotions, affiliate marketing, and content collaborations. By working together, partners can expand their reach, increase brand awareness, and deliver more value to customers. Effective partnership marketing requires clear communication, aligned goals, and a shared commitment to success, making it a strategic approach for growth and innovation.